Ever notice how most of the guys and gals who achieve extraordinary success speak at seminars on a regular basis?
There’s just something about public speaking that sets a person apart from all the experts who prefer to hide behind their laptops.
In this post, I want to share with you the copy elements that should be included in a sales letter to fill a seminar, workshop, or live event. I’m also going to share a few insights I’ve picked up over the years.
Whether you end up using this information to help fill your own event — or another person’s event — is up to you. Either way, it will make filling an event easier.
I’ll list out all the copy elements in just a minute. But first…