Copywriting Simplified

by Ryan Healy · 2 comments

in Copywriting

When it comes down to it, copywriting is really no more than a printed sales pitch. If you can sell in person, then you should be able to sell in print.

In fact, some copywriting coaches will tell you it’s easier to turn a salesman into a copywriter than to turn a journalist into a copywriter. Why? Because the salesman already understands how to get sales!

Here’s an easy way to write a sales letter…

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{ 2 comments… read them below or add one }

1 kgilmo01 October 7, 2010 at 9:20 am

As a copywriter myself, I have a set of questions I run through with clients, but would you be willing to share those questions that you use?

2 Ryan Healy October 26, 2010 at 10:28 pm

Sorry I didn’t see this sooner… you probably already saw it, but in case you didn’t, here’s the link to the interview questions:

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